Multi-channel campaign journeys — email, social, ads, SMS, push orchestrated with behavioral rules
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Sequences are multi-channel journeys that orchestrate touchpoints across email, social, ads, SMS, and push — bridging Marketing content and Sales leads
Create a sequence from a campaign to start building your customer journey
LinkedIn Post
Facebook Post
Instagram Post
Google Ad
if/then conditions + AI optimization
Always send
always
If opened previous
if_opened
If clicked link
if_clicked
If visited landing page
if_visited
If no response
if_not_responded
If lead score above threshold
if_score_above
Meta Ad
SMS
Push Notification